Googles Betting That Custom Skins Will Make Its Modular Phone Sexy

At its second Module Developers Conference, Google showed a video of Project Ara's second prototype phone, Spiral 2. Google ATAP

At its second Module Developers Conference, Google showed a video of Project Ara's second prototype phone, Spiral 2.

Project Ara is Google's modular phone project. Spiral 2 would consist of a skeletal frame and 11 modular tiles that snap on via electro-permanent magnets. Google ATAP

Project Ara is Google's modular phone project. Spiral 2 would consist of a skeletal frame and 11 modular tiles that snap on via electro-permanent magnets.

With Ara, a cracked screen doesnt force anyone into buying an entirely new phone. You just get a new screen. Google ATAP

With Ara, a cracked screen doesnt force anyone into buying an entirely new phone. You just get a new screen.

Now, it looks like Google's push to market Project Ara will also hinge on ultra-customization, because buyers can design their own tiles. Google ATAP

Now, it looks like Google's push to market Project Ara will also hinge on ultra-customization, because buyers can design their own tiles.

Technically, this can happen because the modules will be made from injection-molded polycarbonate plastic that can withstand high resolution printing. Google ATAP

Technically, this can happen because the modules will be made from injection-molded polycarbonate plastic that can withstand high resolution printing.

Visit link:
Googles Betting That Custom Skins Will Make Its Modular Phone Sexy