Longview-area Parade of Homes benefits builders, browsers

Longviews home builders showcase, set to open this weekend, benefits builders as much as visitors, organizers said.

Angela Daughtry, executive officer for the East Texas Builders Association, said about 2,000 people are expected to visit 18 homes from Friday through May 11, during the annual Parade of Homes event.

It is an opportunity to see the latest products, see the latest floor design, and if you are someone looking to build a home, you get to see the builders work, Daughtry said.

The Parade of Homes is a two weekend event where visitors can tour homes in the Longview area.

The event will be held Friday, Saturday and Sunday and the following weekend, and visitors can see any of the 18 homes throughout the weekends by purchasing a $10 ticket.

Jason and Genia Horn, owners of Horn Custom Homes, have two houses in the parade and said they would continue participating as long as they were in home construction.

For us, there is no better value than to put your home on the Parade of Homes, Jason Horn said.

Nowhere else can you pay that amount of money and have 2,000 people walk through your home.

The parade, which is held twice a year and serves as a primary fundraiser for the builders association, usually nets the company about three contracts, Horn said.

Rodney Riley, who has one home in the parade, agreed the event is useful.

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Longview-area Parade of Homes benefits builders, browsers