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In the wake of Execs sale to Handybook and Homejoys big $38 million round, there are still plenty of other startups doing home services on-demand from your mobile phone. Housecall, out of San Diego, is a startup that handles the long-tail of services like electrical or swimming pool work and carpet cleanings.
The team came out of Qualcomm Labs, where CEO Ian Heidt had been working on a context-awareness platform called Gimbal that would infer meaning from a smartphones sensors.
We wanted to start our own new thing. That initiative had done really well, he said. We were super intrigued by people making new mobile businesses out of these older-school ideas. With Housecall, we really wanted to accentuate that relationship between the homeowner and the service provider.
The six-person startup currently offers more than 20 types of services, including housekeeping, junk removal, plumbing, painting, locksmith work, window cleaning and so on. So while other platforms like Homejoy laser in on cleanings, Housecall has a much more expansive range of offerings. They follow in the footsteps of other web-based platforms like RedBeacon, a TechCrunch Disrupt winner that went on to be acquired by Home Depot.
When we launched it, it was literally just us addressing any of the places where home and technology like home automation intersect, Heidt said. Then we started bringing in all these other professionals from other categories.
When you sign up with Housecall, you pick categories that you want work finished in and then youll see service providers. You can look up their services and prices, and then book them if they seem appealing. So far, Housecall is only available in San Diego, and theyre expanding it carefully by ZIP code after ZIP code. They havent disclosed their fee splits with providers.
At the outset, we were basically marketing it through our personal networks and the people they knew well, Heidt said. That has carried it a long way.
The company has raised $1.5 million from investors, including e.ventures, and was part of EvoNexus, a pro bono technology incubator based in San Diego.
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Housecall App Pulls Up The Long-Tail Of Services From Appliance Repair To Plumbing
Longtime South Lake Tahoe residents Johny and Bobby Russo, owners of Sierra Appliance Repair (previously known as Honest Johns), are experiencing a financial crisis. Their adult son, Tony, has suffered a catastrophic illness and has been hospitalized at Renown Medical Center in Reno since early November. He is making improvement, but the prognosis is for a recovery expected to take at least a year.
Johnny and Bobby Russo
The Russos have worked together running their business for the last 30-plus years, with Johnny doing the repairs and Bobby handling the office duties. They have made moral support to Tony a priority, which has caused their business to suffer. The combination of lost revenue from the business and unexpected expenses from traveling to Reno has placed them in a financial crisis.
They will gratefully accept any help to get through this crisis. Contributions by check or gift card (Costco, gas, grocery store, etc.) may be mailed to Abi Terry, P.O. Box 9285, South Lake Tahoe, CA 96158.
Questions can be directed to [emailprotected]
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South Tahoe family needs help
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