Ground Floor: Vinton business sheds light on nutrition

Simple Roots Wellness offers healthy recipes

By Deborah Neyens, correspondent

January 20, 2015 | 5:00 am

VINTON Alexa Schirm wants to expose the myths around good nutrition.

You dont have to eat crazy health food to be healthy, she said. I want people to understand that eating whole foods is a realistic lifestyle.

Schirms desire to help people sift through the ever-changing and often contradictory information about how much and what they should be eating is the foundation of her business, Simple Roots Wellness.

Schirm, who has a degree in dietetics from Iowa State University and is pursuing a masters degree in health sciences from the University of Alabama, previously owned a fitness studio in Vinton. She sold that business last year so she could focus on providing nutrition consulting services on a full-time basis.

In February 2014, she launched Simple Roots Wellness as a blog and an eight-week, online nutrition course. The blog provides tips and recipes for eating healthier, while the course provides instruction in nutrition basics along with meal plans and other tools to help clients implement healthy changes in their diet.

I showcase nutrition in a different light, Schirm said of her online services. The eight-week course helps people understand the science behind nutrition and gives them a practical application for the information.

Its not about a restrictive diet. Its about understanding the bodys needs so they can choose the right foods.

More here:
Ground Floor: Vinton business sheds light on nutrition